\"I never saw a purple cow;<br /> and I never hope to see one.<br /> But I can tell you anyhow,<br /> I\'d rather see than be one.\"<br /> <br /> I received this poem attached to a purple cow from my best friend Dee Dee when I was in Junior High School. I did not know at the time how important that purple cow was to me.<br /> <br /> When I decided to open a shop to sell my jewelry, I had trouble thinking up a name. In early 2009 I learned that March 26 is \"Purple Day\". Everyone is encouraged to wear purple on that day to support Epilepsy Awareness. Purple has always been my favorite color. <br /> <br /> I remembered that purple cow and I knew that I had to name my business Cheryls Purple Cow.<br /> <br /> A book has been written based upon this popular poem. The book is about how to succeed in the world of business. A purple cow is something unusual that we all would like to have or even see just once. It is also the secret to having a successful business. Because of the book, the purple cow has come to represent something extraordinary. <br /> <br /> My best friend Dee Dee was not ordinary and neither was I. We are both still purple cows. I didn\'t realize back then how wonderful it was to see things differently than others.<br /> <br /> That is how Cheryls Purple Cow was born. I even located my friend through the Internet and found out that she has Lupus. The Awareness Ribbon for both Epilepsy and Lupus is purple. Strange coincidence?<br /> <br />