The ArtFire 45 Day Success Guide | Shop Home

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Welcome to the ArtFire 45 Day Guide


Before we begin, please note that this guide is focused on the marketing and promotion of your work as well as using the tools available to you in your new ArtFire Pro Studio.  This guide does give you several days where you can be more focused on working to make and create your products, however, you should try to set aside at least an hour per  normal day to create the items that will fill your studio.  If you feel overwhelmed by the pace of this guide you can always put in “rest” days, just remember to pick up again where you left off.   It is highly encouraged that you complete each element of this guide even if you are... » Read More

Day 1 | Getting Rid of the Progress Bar


The ArtFire Progress bar asks you to complete 6 steps before you begin selling.  These steps are important because studios without these elements look incomplete or worse, abandoned.  Pro sellers are not required to complete these steps before listing and selling items, however, it is highly encouraged that you do complete them and is the corner stone of this 45 Day Guide. You’ll need to complete the following elements: Address - make sure your address is properly filled out.    Shopping tools like “shop by location” will allow buyers to find sellers in specific geographic regions. Bio - Writ... » Read More

Day 2 | Time to Read Up


ArtFire has many, many guides to help you sell online.  Most of ArtFire’s seller tools have a guide that goes along with them.  If you’re having trouble using one of the tools, look for the guide either in the promote/learn section of your MyArtFire or the help guide section of the forums.  Today, you’re going to get a solid base of knowledge for selling online starting with Search Engine Optimization.  Read the “Intro to SEO”, “Improve your SEO” and “Keyword Research” guides so that you understand some of the principals of SEO before you start listing.  Take a look at the "7 ... » Read More

Day 3 | Getting Your Studio Ready


Take a look at the ArtFire Setting Up Your Studio Help Guide. If you run into issues customizing up your studio, your question may be answered there!  Choose your studio layout (the number of columns of items), four columns is the most popular and allows you to still have widgets and studio sections on the right hand side of your studio. Pick your color scheme.  You can choose a predefined color set or make your own.  Try to tie your color scheme together with your avatar and banner to give your studio a cohesive feel.  Before you list your products you should set up your shipping profiles.  While it is possible to manuall... » Read More

Day 4 | Getting the Feel


Visit the staff member studio ArtFireTestBuy and go through the process of buying the item called “The ArtFire Coffee Pot Test Buying Item”, the price is $1.15 but you will not have to pay any money.  Going through the buying process helps you learn how your customers buy from you and can allow you to help a confused customer if they’re having trouble. The main steps you should complete are putting the item into your shopping cart, going to your shopping cart to complete the order, entering your shipping info and selecting a payment method from the options available (in this case no standard payment providers like PayP... » Read More

Day 5 | Time to Get Your Front Page Filled


If you choose the most popular studio layout of four items wide, 24 items will appear on each page of your studio.  Today is a big push day; try to get 10 more items listed so that the front page of your studio is close to full. Don’t skimp on the listings just because you have several to do, write good titles and engaging descriptions.  After today you'll be inviting people to check out your studio so you want to make sure it is stocked at least 20 items of your best work.This guide pushes most of the bulk listing to the front of the 45 days.  The reason it’s important to get your products listed in the beginning of the 45 ... » Read More

Day 6 | Work Day


Take today to work on your craft, try to finish any projects near completion or get a good start on any new ones.  We'll include several work exclusive days; however, starting soon you will still need to do things like tweet and post in the forums even on days that are more focused on your craft.  There are several work days built into this guide.  While we encourage you to use them to create new items that you can sell, you can alternatively use them as professional development days (researching/learning new techniques) or if you just need a break from it all a “work day” is the best day to turn into a rest day.Links>>Day 7 |... » Read More

Day 7 | Time to introduce yourself to the Community!


Now that your studio is presentable you should reach out to the ArtFire community and introduce yourself.  The ArtFire Chatterbox Forums are a great place to meet other artisans, ask questions, get advice, and potentially make a few sales (sellers on ArtFire are commonly buyers as well).  The ArtFire community is always welcoming to new sellers.  If you're not sure where to start, make a post introducing yourself in the Artisan lounge.  While you’re at it try posting one of your items in the frequently occurring “item of the day” thread in the Contests and Promotions section; just pick one of your favorite items and ... » Read More

Day 8 | Listing and Starting your Blog


If you haven’t already, take the time today to read the Social Media Optimization resource guides (especially the blogging guide).  Today it’s time to introduce yourself to your customers via your ArtFire Fusion Studio Blog.  Even if you choose not to blog on ArtFire it is highly encouraged that you make at least one blog post introducing yourself and your business to your customers.  If you are serious about your business on ArtFire it is also highly recommended that you use the ArtFire Blog to its fullest potential to bring in customers and connect with your readers.   If you have a separate blog off of ArtFire that ... » Read More

Day 9 | Studio Clean Up and Listing


Start today off with 10 more listings bringing your total number of listings to 40, or, two full pages of listings in your studio if you’re using a four item wide layout.  By now you’re studio can definitely benefit from a bit of organization.  Set up your studio’s sections (also called categories) to help a browsing buyer sort items in your studio better.  If you need help doing so, click here to read the studio categories help guide. The sections you make will depend on what you’re selling, but you could choose to categorize items in your studio by function, size, scents, etc. if you’re not sur... » Read More

Day 10 | Work Day


Take today to work on your craft, try to finish any projects near completion or get a good start on any new ones.  We'll include several work exclusive days; however, starting soon you will still need to do things like tweet and post in the forums even on days that are more focused on your craft. There are several work days built into this guide.  While we encourage you to use them to create new items that you can sell, you can alternatively use them as professional development days (researching/learning new techniques) or if you just need a break from it all a “work day” is the best day to turn into a rest day. You may n... » Read More

Day 11 | Social Media Setup Day


Today is the day to get your feet wet in social media, if you haven’t already.  You’ll be setting up a Twitter account and Facebook fan page for your studio.  For Twitter, try to use the same username as your studio to establish your own personal brand.  Your Facebook fan page will need to be linked to a personal profile so if you don’t already have one set up, today is the day.  If you need help setting up either profiles, you can check out the Twiter 101 Guide and Facebook Guide.  Also be sure to check out our SEO for Facebook Guide, SMO Micro-blogging Guide and SMO Social Networking Guide. If you’v... » Read More

Day 12 | Social Media Day Two


Time to set up a free offsite blog; there are many good options to choose from, but generally the most popular site is blogger.  If you haven’t already, be sure to read of Social Media Guide to Blogging.We encourage every seller to maintain both their ArtFire blog and an offsite blog (with different material).  While this may seem overwhelming, but committing to two blog posts a week (one on each blog), will provide you with the benefits of being an active blogger and keep your readers coming back as long as  you post regularly.Now that you’re starting to build an online presence, take the time to link to your new online pro... » Read More

Day 13 | Listing and Interacting


List 5 more items if you have them ready.   Chose one item to feature on twitter and send out a check-out-one-of-my-new-items-tweet. Try to make this tweet original and inviting to encourage users to link it or retweet it.   Choose another item and feature it on your Facebook fan page.  Now that you have an active blog, Facebook, and Twitter account, you can share those with the ArtFire community (via the promotion forum section), invite your friends and family to follow you, or network with other crafters to grow your audience. Your Daily Checklist Links >>Day 14 | Work Day>>... » Read More

Day 14 | Work Day


Take today to work on your craft, try to finish any projects near completion or get a good start on any new ones.  We'll include several work exclusive days; however, starting soon you will still need to do things like tweet and post in the forums even on days that are more focused on your craft. There are several work days built into this guide.  While we encourage you to use them to create new items that you can sell, you can alternatively use them as professional development days (researching/learning new techniques) or if you just need a break from it all a “work day” is the best day to turn into a rest day. You m... » Read More

Day 15 | SEO Testing


Today you are going to list 10 items, BUT, these 10 items are specifically going to be an SEO test.  For this test it would be good if all 10 items are similar to each other in function, price, and style.  If that isn’t possible, then try to list 10 items that are more or less five pairs of similar items.  The goal is to test different ways of titling and describing your items to find which of two methods is more optimal. Split the items into two groups and decide on two different methods for titling and describing them.  You can try simply ordering the keywords differently or adding in words descriptive words for colors/siz... » Read More
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